Cookie Policy

Last updated: 20 August 2026

This Cookie Policy explains how Alvonyx (“Alvonyx”, “we”, “us” or “our”) uses cookies and similar technologies when you visit:

1. What Are Cookies?

Cookies are small pieces of information that may be stored on your computer, smartphone, tablet or other device when you visit a website.

Cookies can be used for a range of purposes, including remembering preferences, maintaining secure sessions, understanding how visitors use a website, measuring advertising performance and helping deliver more relevant advertising.

Some cookies are deleted when you close your browser, while others may remain on your device for a defined period.

Cookies may be set directly by Alvonyx (“first-party cookies”) or by external services used on our website (“third-party cookies”).

2. Other Technologies We May Use

This policy uses the word “cookies” for convenience, but similar rules may apply to other technologies that store information on, or access information from, your device.

These may include:

• tracking pixels;
• advertising pixels;
• scripts and tags;
• browser local storage;
• session storage;
• conversion tags;
• web beacons;
• device or advertising identifiers;
• link or campaign identifiers; and
• similar tracking or storage technologies.

The ICO refers to these collectively as storage and access technologies. PECR can apply to these technologies even where a traditional browser cookie is not used.

3. Why Alvonyx Uses Cookies

We may use cookies and similar technologies to:

• make our website function correctly;
• maintain website security;
• remember visitor preferences;
• provide account, checkout or support functionality;
• understand how visitors use Alvonyx;
• identify technical problems;
• improve website usability and performance;
• measure traffic and engagement;
• understand where website visitors came from;
• measure enquiries, purchases and other conversions;
• measure the effectiveness of advertising campaigns;
• create advertising audiences;
• conduct remarketing;
• prevent advertising fraud or abuse; and
• improve our services and marketing.

We will only use non-essential cookies where permitted by applicable law and, where required, after you have made the relevant choice through our cookie consent system.

4. Categories of Cookies We Use

Strictly Necessary Cookies

These cookies and technologies are required for essential website functionality.

They may be used for purposes such as:

• website security;
• fraud prevention;
• maintaining sessions;
• account login;
• storing shopping basket information;
• processing requested transactions;
• remembering your cookie choices;
• load balancing; and
• providing functionality that you have specifically requested.

Where a cookie or similar technology qualifies for an applicable legal exemption, consent may not be required.

Strictly necessary technologies will not be used for unrelated analytics or advertising purposes.

Functional Cookies

Functional cookies help provide additional website features or remember choices you have made.

For example, they may remember:

• display preferences;
• previously selected options;
• interface settings;
• support preferences; or
• other website customisations.

Where these technologies are not covered by an applicable exemption, we will seek consent before using them.

Analytics and Performance Cookies

We may use analytics technologies to understand how people interact with Alvonyx.

These technologies can help us understand information such as:

• which pages are visited;
• how visitors move around the website;
• how long visitors remain on certain pages;
• which devices and browsers are used;
• approximate visitor location;
• referral sources;
• campaign sources;
• website errors;
• page performance; and
• whether visitors complete certain actions.

We may use third-party analytics services to assist with this.

Where consent is required for an analytics technology, it will not be activated until the appropriate consent has been provided.

Advertising and Marketing Cookies

We intend to use online advertising platforms to promote Alvonyx services.

Advertising technologies may be used to:

• measure advertising conversions;
• determine whether an advertisement resulted in an enquiry or purchase;
• measure campaign performance;
• understand which advertisements are effective;
• create remarketing audiences;
• show advertisements to previous website visitors;
• create or use advertising audiences;
• limit how often advertisements are shown; and
• improve the relevance of advertising.

The ICO’s current guidance states that storage and access technologies used for online advertising purposes require consent, including technologies used for advertising delivery, tracking and profiling.

We therefore intend to prevent advertising technologies from being activated until the visitor has provided the relevant consent.

5. Google Advertising and Analytics Services

Alvonyx may use services provided within Google’s advertising and analytics ecosystem.

Depending on which services and configurations are active, these may be used for:

• website analytics;
• Google Ads conversion measurement;
• campaign attribution;
• remarketing;
• audience creation;
• advertising measurement; and
• understanding website activity.

These technologies may process information such as your:

• IP address;
• browser and device information;
• website interactions;
• pages visited;
• advertising identifiers;
• referring URL;
• conversion activity; and
• campaign information.

Google may process information according to its own privacy and data protection policies.

Advertising and other non-essential tracking technologies associated with these services will be controlled through our cookie consent mechanism where consent is legally required.

6. Meta Advertising Technologies

Alvonyx may use advertising technologies associated with social-media advertising platforms, including technologies used to measure conversions and create advertising audiences.

These technologies may help us:

• understand whether someone who saw an advertisement subsequently visited Alvonyx;
• measure enquiries or purchases;
• create website visitor audiences;
• conduct remarketing;
• optimise advertising campaigns; and
• understand advertising effectiveness.

Information transmitted through these technologies may include browser/device information, IP address, website activity, page visits and conversion events.

External advertising platforms may combine information received from Alvonyx with information already associated with users of their services in accordance with their own privacy practices.

Social-media tracking technologies are not considered strictly necessary merely because they assist marketing, and consent is generally required before such technologies are used.

7. Hosting, Security and Infrastructure Cookies

Some technologies used on Alvonyx may be provided by organisations that help us operate, secure or deliver our website and services.

These may include providers of:

• web hosting;
• server infrastructure;
• content delivery;
• cybersecurity;
• DDoS protection;
• fraud prevention;
• website caching;
• load balancing;
• authentication;
• customer support; and
• backup or monitoring services.

Some of these technologies may qualify as strictly necessary where they are required to securely deliver a service requested by the visitor.

Third-party providers may process technical information as part of providing these services.

8. Support and Contact Functionality

Cookies or browser storage may be used in connection with Alvonyx customer support functionality.

For example, they may help:

• maintain a support session;
• remember selected support options;
• prevent spam;
• secure forms;
• preserve information while moving between support steps; or
• enable interactive support functionality.

Where we introduce live chat, automated support, AI-assisted support or another third-party customer-service platform, that service may use its own cookies or similar technologies.

We will update this policy and our cookie controls where necessary when such services are introduced.

9. WordPress and Website Administration Cookies

Because Alvonyx operates using WordPress technology, WordPress may set cookies where relevant functionality is used.

For example, cookies may be used to:

• determine whether a browser accepts cookies;
• authenticate logged-in users;
• maintain administrative sessions;
• remember account settings;
• maintain security; or
• remember interface preferences.

Most visitors who simply browse the public Alvonyx website may not encounter WordPress administrative cookies.

10. WooCommerce and Transaction Cookies

Where Alvonyx enables online purchasing, WooCommerce or associated payment functionality may use strictly necessary cookies to:

• maintain your shopping basket;
• remember products selected;
• maintain checkout sessions;
• process purchases;
• detect session changes; and
• ensure checkout functionality operates correctly.

These cookies may be necessary to provide the shopping or checkout service you request.

Payment providers may also set or use their own technologies for security, fraud prevention and payment processing.

11. Cookie Consent and Preference Cookies

We may place a cookie or similar item of browser storage to remember the privacy choices you have made.

For example, it may remember that you:

Accepted all cookies
Rejected non-essential cookies
or
Selected individual categories

This prevents us from repeatedly asking you to make the same choice every time you navigate between pages.

Consent records may also be retained so that we can demonstrate that an appropriate choice was obtained.

12. Your Cookie Choices

When you first visit Alvonyx, you may be presented with a cookie consent banner or preference centre.

Where appropriate, you will be offered choices such as:

Accept All

Allows the website to use all enabled categories, including analytics and advertising technologies.

Reject Non-Essential

Allows only cookies or technologies that can lawfully operate without consent.

Manage Preferences

Allows you to choose which optional categories you wish to allow.

Non-essential technologies must not simply be activated before the visitor has given the required consent. The ICO also states that continuing to browse a website is not by itself sufficient consent.

13. Changing or Withdrawing Consent

You can change your cookie preferences at any time using the Cookie Settings or equivalent option available on our website.

Withdrawing consent will prevent relevant technologies from being used in the future.

It may not remove information that was lawfully processed before consent was withdrawn.

You may also delete cookies directly through your browser.

14. Browser Controls

Most internet browsers allow you to view, manage, block or delete cookies.

Browser controls vary, but may allow you to:

• block all cookies;
• block third-party cookies;
• delete existing cookies;
• clear website storage;
• restrict tracking technologies; or
• configure different rules for different websites.

Blocking certain strictly necessary cookies may prevent some parts of Alvonyx from functioning correctly.

Browser settings do not always prevent every type of storage or access technology, so our website cookie settings remain the preferred way to control optional tracking used by Alvonyx.

15. Third-Party Cookies and Technologies

Alvonyx may integrate services supplied by third parties.

Where enabled, these providers may place or access cookies or similar technologies on your device.

Third-party services may include categories such as:

• analytics services;
• advertising networks;
• social-media platforms;
• customer-support systems;
• payment providers;
• security providers;
• embedded video or media services;
• website optimisation platforms;
• hosting and infrastructure services; and
• fraud-prevention services.

Third parties may process information under their own privacy policies.

Alvonyx cannot directly control every aspect of how an independent third-party provider processes information after it has been lawfully transmitted to that provider.

16. Embedded Content

Our website may contain content provided by third parties, such as:

• videos;
• maps;
• social-media content;
• external forms;
• interactive tools; or
• other embedded services.

Loading embedded content may allow the third-party provider to receive information about your device or activity.

Where embedded content uses non-essential cookies or tracking technologies, we may delay loading it until appropriate consent has been obtained.

17. How Long Cookies Last

Different cookies remain active for different periods.

They may include:

Session Cookies

These normally expire when you close your browser.

Persistent Cookies

These remain on your device after your browser is closed and expire after a defined period unless you delete them earlier.

The duration of a cookie depends on its purpose and provider.

We aim to avoid retaining cookie identifiers longer than reasonably necessary for the relevant purpose.

The ICO recommends identifying whether cookies are session or persistent cookies and documenting their duration.

18. Current Cookie Register

The exact technologies used by Alvonyx may change as we develop our website, advertising, checkout and support services.

Our consent-management system and periodic cookie scans should be used to maintain an accurate register.

A cookie register may contain information in the following format:

Category	Provider/Purpose	Example use	Consent
Necessary	Alvonyx / WordPress	Security, sessions and essential site functions	Not required where an exemption applies
Necessary	WooCommerce	Basket and checkout functionality	Not required where strictly necessary
Preferences	Alvonyx	Remembering website choices	Where required
Analytics	Analytics provider	Website usage and performance measurement	Where required
Advertising	Advertising platforms	Conversion tracking and remarketing	Required
Support	Support provider	Interactive customer support	Depends on functionality
Security	Security/infrastructure provider	Fraud prevention and platform protection	Depends on purpose

The actual cookie names, providers, purposes and durations shown in your live Cookie Settings interface should take precedence over generic examples in this policy.

19. Do Not Track and Browser Privacy Signals

Some browsers or devices may offer privacy signals or tracking-prevention functionality.

The effect of these settings depends on your browser, device and the third-party technologies involved.

Where applicable law requires us to recognise a particular technical signal, we will take appropriate steps to do so.

Regardless of browser signals, visitors can use the Alvonyx cookie preference system to manage optional cookies.

20. Changes to Our Use of Cookies

We may change the cookies and other technologies we use as Alvonyx develops.

For example, we may introduce:

• new analytics platforms;
• new advertising campaigns;
• customer account functionality;
• new support tools;
• payment functionality;
• performance-monitoring systems; or
• additional hosting/security services.

Where our use of optional cookies materially changes, we may request new consent where required.

The ICO advises organisations to document and periodically review their use of storage and access technologies and obtain fresh consent where necessary.

21. Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in:

• our website;
• our services;
• technologies we use;
• third-party providers;
• applicable legislation; or
• regulatory guidance.

The latest version will always be published on this page.

The date at the top of the policy shows when it was last updated.

22. Contact Us

If you have any questions about Alvonyx’s use of cookies or other tracking technologies, please contact:

Alvonyx
ALVONYX LTD
Camden House, TN2 3DH
Email: customerservice@alvonyx.com

Website: https://alvonyx.com

You can also use the Cookie Settings option on our website to manage your preferences.